Measuring web traffic with Matomo

You get what you measure

Matomo is an open source PHP/MySQL based web analytics application to track online visits to websites and displays reports on these visits. It does what Google Analytics does, but it is open source. Matomo has commercial cloud based offering for those who do not want to host their own instance but the code is there on GitHub (https://github.com/matomo-org/matomo) for anyone who is interested. I decided to first test drive the cloud based solution and then install my own instance. [Read More]